Responsible for total re-design, restructure, and stablization of Passenger's social business platform in order to significantly improve user experience and usability while extending the platform to Mobile (iOS, Android) and Facebook. Leading global Brands use the platform for co-creation, innovation and social brand intelligence.
Passenger Inc. is a start-up technology company that develops a proprietary software-as-a-service platform that allows brands to develop collaborative, online communities with their most passionate consumers. Within this exclusive environment consumers have a dialogue directly with the brand and provide in-depth insight on research, marketing campaigns and product innovation. This customer centric approach helps brands make better decisions and allows the customer to be a part of that process. Clients include companies as diverse as Apple, Mercedes Benz, Pepsi, Fox, JCPennies, and Coke. Investors include Shelter Capital, Steamboat Ventures (Disney) and Starvest Partners.